The country’s popular mango fruit drinks brand PRAN Frooto has introduced new pack in the market. The new pack titled ‘My Pack’ will be available across the country in a 200ml PET bottle at Tk 20.
Eleash Mridha, Managing Director of PRAN Group, inaugurated the product through a program held at head office in the capital’s Badda on Tuesday.
Addressing the program, Eleash Mridha said, “We have introduced the product for Bangladesh market to make the PRAN Frooto more attractive and available among the consumers including young generation. We hope that ‘My Pack’ will make our brand immensely popular among the customers."
He also said, “PRAN Frooto has been recognized as the best mango drinks brand in the local market for several years. We believe, this new juice pack will make our relation more strong with the customers.”
Anisur Rahman, Executive Director of PRAN Beverage Limited, said, “People are now considering to purchase healthy products amid corona time. We thank the customers for loving our brand always including this present situation.”
PRAN Frooto has made two TVC marking the launch of the new pack where popular actor Mukit Zakaria, FS Naim and actress Faria Shahrin worked. They shared their working experiences with the brand in the inauguration program. Anyone can be able to see the TVC on PRAN Frooto facebook and you tube channel.
Atikur Rahman, General Manager (Marketing) and Ashfaqur Rahman, Brand Manager of PRAN Frooto and Bappa Mahmud, scriptwriter of the TVC were also present, among others, at the program.
– Press release